Car Monitoring & Control App with $98K MRR

Financial & Assets Details

About the Business

Business Description

Available for acquisition is a mobile application that allows users to monitor key information about their vehicle. Comprehensive details include Engine Oil Life, Fuel & Battery Remaining Level, Fuel Tank & Battery Capacity, Fuel & Battery Consumption, Odometer, Tire Pressure with recommendations, and more.

Works with many popular automakers in the USA, including Acura/Honda, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Jaguar, Jeep, Land Rover, Lexus, Lincoln, MINI, Mercedes-Benz, RAM, Tesla, Toyota, Volkswagen, Volvo, and many more. No additional hardware is required, all functionality is provided through the app.

NOTE - Financials shown are run rate based on the most recent three month average. TTM financials are $869,400 revenue and $553,841 profit.


Highlights & Key Assets:
o Current MRR: $98,853, ARR: $1,186,232
o 4.5 Stars with 9.1K Ratings
o 50K+ installs/month last six months
o Organic vs. paid user acquisition split is 60% organic and 40% from Apple Search Ads, with an immediate ROAS of 1.4
o MAU = 83K, DAU = 4K
o All revenue is from subscriptions & IAP (no ads)
o Paid traffic holds substantial growth potential, as proven by competitor success, with some achieving over $300,000 monthly through these strategies
o 30 months of history (app was launched in May 2022)
o Coding: App - Pure Swift, Backend - Python & FastAPI
o Tech stack: Firebase, Adapty, AppsFlyer, Amplitude, ASATools

Support & Training

Owners are willing to offer transition and training support.

Reason for Selling:

To scale further, the app requires additional funding for paid advertising, web funnels, and more. Seller wants to to concentrate on other organic-focused apps in their portfolio.